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Advertising Implications for Recreational Cannabis
Advertising restrictions for medical cannabis are strict – to say the least – and players in the recreational cannabis industry will also be required to abide by heavy rules and regulations. Check out this post to learn about the advertising implications for recreational cannabis and what some companies are doing already to gain exposure for their brands.
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Categories: All, Healthcare Marketing, Social Media, B2B, B2C | Tags: Cannabis Marketing , Cannabis Branding , Cannabis Website Design | Comments: (0) | View Count: (643)
Advertising Implications for Medical Cannabis
Did you know that out of the 104 authorized licensed producers of cannabis in Canada, 48 are able to sell directly to patients online today? That gives medical cannabis users a lot of options when it comes to selecting their medical cannabis supplier.
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Categories: All, Healthcare Marketing, B2B, B2C | Tags: Medical Cannabis Advertising , Medical Cannabis Marketing , Medical Cannabis Branding | Comments: (0) | View Count: (361)
Social Media Trends for Healthcare Companies in 2018: Part Two
Many healthcare providers are using social media to grow a community, share information, and to promote their organization; however, social media platforms are constantly changing and it is important to stay on top of the latest trends.
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Categories: All, Healthcare Marketing, Social Media, B2B, B2C | Tags: Healthcare Social Media , Healthcare Marketing | Comments: (0) | View Count: (465)
Creating A Brand for Your Cannabis Company
  Creating A Brand for Your Cannabis Company   What is a brand? We’ve all heard the term, “brand,” used – but what exactly does it mean? Is it, a) Your logob) Your product or servicec) How people perceive your product or serviced) An identifying mark made on a farmer’s livestock  Technically, the answer is e – all of the above!   A brand includes both tangible elements, such as a logo, product packaging, and promotional materials, and intangible elements, including the perception a...
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Categories: All, B2C | Tags: Cannabis Branding , Cannabis Marketing , Cannabis Logo Design | Comments: (0) | View Count: (432)
Social Media Trends for Healthcare Companies in 2018: Part One
As a healthcare company, using social media as part of your strategic marketing plan is vital to communicating the value and credibility of your company and of the healthcare system as a whole. According to Kyruus's 2017 Patient Access Journey Report, 53% of consumers have used the internet to find a new healthcare provider.
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Categories: All, Healthcare Marketing, Social Media, B2B, B2C | Tags: Healthcare Social Media , Healthcare Marketing , Medical Practise Social Media , Medical Practise Marketing | Comments: (0) | View Count: (498)
The Challenges and Benefits of using Social Media as a Healthcare Provider
The decision to use social media as a marketing channel for your healthcare organization or business can be daunting, as there are a number of considerations to review before you get started. For healthcare providers, social media can offer a wonderful opportunity to engage with a large community of patients, organizations, and industry leaders.
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Categories: All, Healthcare Marketing, Social Media, B2C | Tags: Healthcare Social Media , Healthcare Marketing | Comments: (0) | View Count: (929)
Digital Marketing for 2018: What You Need To Know
Digital marketing is the fastest growing form of customer interaction. As such, it is increasingly vital to your company’s profile and profitability. Yet mastering current marketing trends and technology can be a struggle! It takes time and dedication to grow and manage digital customer relationships on top of traditional forms of marketing, and digital marketing can be especially challenging if you’re not sure what results your business can or should expect.
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Categories: B2B, B2C, All | Tags: digital marketing , digital marketing plan , marketing goals , inbound marketing | Comments: (0) | View Count: (3528)
06

Healthcare Video Marketing Trends

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Healthcare Video Marketing Trends
Incorporating videos into your healthcare marketing plan is a huge trend that should not be overlooked. The competition has never been fiercer when it comes to getting information in front of an engaged audience.
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Categories: All, Healthcare Marketing, B2B, B2C | Tags: healthcare video marketing , healthcare video production , healthcare whiteboard video , physician video marketing , healthcare video production services , video marketing trends | Comments: (0) | View Count: (1749)
Social Media Trends for Healthcare Companies
Did you know that two-thirds of American adults use social media? This figure has grown by over 800% since 2005 and continues to grow year after year1. Social media is typically seen as a tool used by younger generations (90% of those aged 18–29 are active on social media), but some of these usage stats show that social media isn’t just for the young:
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Categories: All, Healthcare Marketing, Social Media, B2B | Tags: healthcare for social media , social media healthcare , social media trends , healthcare marketing , Facebook , Twitter , LinkedIn , Instagram , Pinterest | Comments: (0) | View Count: (4563)
08

Healthcare Website Design Trends

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Healthcare Website Design Trends
There is no medium more effective than a website when it comes to displaying and sharing information about your business. By combining the right words, images and a user-friendly design, a new healthcare website can bring in more clients and make your business more credible.
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Categories: All, Healthcare Marketing, B2B, B2C | Tags: healthcare website design , medical website design , website deisgn trends , Healthcare SEO' , Healthcare web design | Comments: (0) | View Count: (1998)
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RDM News & Updates


   

  • Advertising Implications for Recreational Cannabis
    Advertising restrictions for medical cannabis are strict – to say the least – and players in the recreational cannabis industry will also be required to abide by heavy rules and regulations. Check o...
  • Advertising Implications for Medical Cannabis
    Did you know that out of the 104 authorized licensed producers of cannabis in Canada, 48 are able to sell directly to patients online today? That gives medical cannabis users a lot of options when it...
  • Social Media Trends for Healthcare Companies in 2018: Part Two
    Many healthcare providers are using social media to grow a community, share information, and to promote their organization; however, social media platforms are constantly changing and it is important ...
  • Creating A Brand for Your Cannabis Company
      Creating A Brand for Your Cannabis Company   What is a brand? We’ve all heard the term, “brand,” used – but what exactly does it mean? Is it, a) Your logob) Your product or servicec) How pe...
  • Social Media Trends for Healthcare Companies

    Did you know that two-thirds of American adults use social media? This figure has grown by over 800% since 2005 and continues to grow year after year1. Social media is typically seen as a tool used by...
  • Medical Spa Marketing - Should your Medical Spa Invest in Social Media?

    Medical spa marketing is competitive in this fast paced industry. Your clients are in an endless search for the ‘new innovative treatment’ that will help them feel beautiful and look younger. For th...
  • Digital Marketing for 2018: What You Need To Know

    Digital marketing is the fastest growing form of customer interaction. As such, it is increasingly vital to your company’s profile and profitability. Yet mastering current marketing trends and techno...
  • 5 Cosmetic & Aesthetic Social Media Tips For This Holiday Season

    Aesthetic marketing through social media during the holiday season is a great way to keep your clinic top-of-mind, and hopefully, top of the shopping list with your existing clients while introducing ...